Web Design and the Psychology of Colors | web design and development

Web design is not an easy task, especially if what you need is to create a business website in plain HTML, with a very simple layout, easy to navigate, fast loading and, above all, distinctive. To reach this purpose web designers don’t have too many options. Typically all they can do is blend colors harmoniously to create an appealing website that combines attributes of simplicity and logic while providing valuable content.It is therefore important for any designer to know what colors mean and what subtle message hides within every tone.Red is the warmest color, passionate and energetic: the color of romance, love and enthusiasm. Red is attention grabbing, alarming or charming: a mixture of paradoxes feelings and sensations. A good web designer understands red and its power: he or she will know where to use this color, how much of red means sales, how much will just drive visitors away. Take a look around and note how red is used on a daily basis: sales tags are red, a red Ferrari is anyone’s dream, a red rose is a passionate declaration of love, a red flag is often associated with war… Red is power, means power, inspires and motivates.As red, orange is warm, happy and full of life. It’s the color of fire and light. Orange is usually used for websites related to the food industry, but it could also work for lamp manufacturers and other entrepreneurs from the light and energy areas.Yellow is a dual color. It’s happy and inspiring but many people do associate it with cowardice and jealousy. Use it careful in web design, and never use it for fonts on a white background.Green means nature, purity and freshness. It symbolizes hope and growth. Usually companies selling herbal products, nutrients and cosmetics use a fresh green – for example lime green – to inspire their visitors. World class companies such as Yves Rocher or Garnier employ green a lot in their web design because they sell products based on natural plant extracts. Used in the wrong context, green might have negative connotations. Money is green – too much green is often associated with greed or poison (Paris Green).Blue is a already a standard business-to-business color. Navy blue, or dark blue is used for business logos, business suits and so on. Even hospitals and health sites use blue for their design. Light blue symbolizes happiness and Heaven, while some shades of blue are depressing. Use blue carefully for web design.Violet is an exotic and royal color, associated with wealth, spirituality and meditation. It’s rarely used in web design, because it takes real skill to combine with other colors. Web designers use it mostly for ads and banners, as it grabs attention and calls to action.White is not a color, but the manifestation of all colors as one. White is associated with purity, divinity, modesty and simplicity. For web design white is the ideal choice. However, although in life, white is complete, online it always needs to be completed with other colors.Finally, black means the absence of white and the absence of all colors. Although, generally speaking, black has negative meanings (death, mourning, sin) it is still a very elegant color and, combined with the right colors it can make a great enhancement to your website. Anyway… you probably use black as the color of the fonts.

Travel and Flyer Credit Card Rewards – The Benefits and Drawbacks | travelling and hotels

There are a lot of benefits that come together by using your travel credit card rewards that is, if you travel a lot, too. When you use your card to shop, buy a car, travel around the world, or visit hotels all over the globe, you get corresponding points that will definitely put some money right back into your very pockets! Travel credit card rewards offer options, such as redeemable free trips, discounted rates on goods, as well as lowered hotel rate accommodations.These privileges are also dependent on the companies and affiliates of your credit car company. Yes, they do offer flyer credit card rewards. However, there are times when these rewards would be applicable only with exclusive airline companies that the credit card company has partnered with. Other times, the only available rewards would be in the form of free air miles. Thus, it is always a wise decision to canvas all the available travel credit card rewards first in your area before you make your finalizations and decide on which particular credit card is the best for you. Look around and get the best deals from companies that provide the highest advantages with very low charges.Methods of harvesting benefits and privileges can vary across the industry. Sometimes, companies award you with all their bonuses the moment you submit a successful application whether online or personally at their office. Other times, companies give you the benefits during your first item procurement. Other companies, meanwhile, others tally your bonus points for a head-start on getting your free trips. Remember that redeeming your benefits can come in the form of gift certificates, cash backs, or free airline travel itself. Some credit card companies base these rewards on the point per point system wherein each point is equivalent to a dollar. Others give you higher points when you prefer to travel with their airline tie-ups.But these benefits also come with a price. There are instances and situations that you have to avoid to continue getting these bonuses. For instance, you may want to keep an eye out for blackout dates, the expiration date of your reward points, and your travel limitations. To avoid disappointment and dissatisfaction in the long run, you need to clarify things with your credit card company first. Learn more about these restrictions that are usually stated in fine print. Never skip reading the fine print of your rewards, or else you just might end up paying for them literally.


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